05 / 07 · Weekly free spine
You publish
You submit the App Store listing. You publish the page. Those are different sends.
The channels
Which surface, which words
Apps · ASO
When you accept an ASO draft, you submit it to the App Store. That send is ASO.
SaaS web · SEO/GEO
When you accept an SEO/GEO draft, you publish the page or answer brief on the site. That send is SEO and GEO.
Human in the loop
What PROMACHOS does not do
PROMACHOS does not submit the listing or push the page live. ASO Ready means the App Store draft is ready for you. Web Ready means the page or answer brief is ready for you. Neither status is a release.
Drafts and queues only. You publish. You spend.
Sits with Listings and pages
The step
What it is
You publish is the step that leaves PROMACHOS, through the channel the draft was written for. An App Store submission and a site publish are separate sends. The draft can be finished. The send stays with you.
The reason
Why it exists
A finished ASO line can still be the wrong claim on a listing. A finished answer brief can still be a page that should stay private. The send stays on your side, on the surface the draft belongs to.
The week
What you do this week
- 01Open the queue items you intend to send, and check the channel label.
- 02Submit the listing change in the App Store, or publish the page or answer brief on the site.
- 03Leave anything you have not accepted in the queue, on its original channel.
The handoff
Inputs and outputs
Inputs
- An ASO draft you accept, plus your App Store access
- An SEO/GEO draft you accept, plus your access to the site
Outputs
- A live listing change you submitted, or a live page you published
- The queue item recorded as sent by you, on that channel